Warren Z designed a week-long series of dynamic, engaging General Sessions for representatives from countries as diverse as Russia and South Africa, Greece and Holland, Sweden and Slovakia, the UK and Turkey, Portugal and Saudi Arabia. For each session, we created unique experiences – featuring musicians, performance
groups and humorous skits – to clearly convey the communications objectives of Astellas Europe and product launches of the Urology, Dermatology, Immunology and Anti-infectives therapeutic teams.
